How can we help?
Close

Meet our Member: Big Stories Little Films

We spoke with Danika Armytage, Founder and Director of Big Stories Little Films, about how she moved from her TV career to starting a family business and why she believes family documentaries are so important and special. *special member offer inside*

27 April, 2026
Article, Family Business Owners, Family-Owned Business, Owner
image description
image description
image description

Tell us about your business. 

My business is Big Stories Little Films, Australia’s premium life legacy film company. We create professional, short documentary films that preserve family stories, history, and wisdom so they are not lost between generations. For family businesses, these films often become the anchor for founder stories, shared values, and continuity across generations. 

My background is working as a television producer and director, and the idea for Big Stories Little Films began when I interviewed my grandmother about her life on film. At the time, I had no idea that this footage would later become one of the most meaningful records of our family’s history, shaping how I understood my ancestry, my inherited values and the story I would one day pass on to my own children.  

In 2024, I paused my award-winning career in TV to found Big Stories Little Films. Today, the business is run by my husband and I, supported by a national team of documentary filmmakers who share a commitment to thoughtful storytelling and craft. 

What has been your greatest success?

While Big Stories Little Films is still a young company, our greatest success to date has been the trust families place in us to record their most important stories, alongside early third-party recognition of the work. Since launching in 2024, Big Stories Little Films has received a peer-reviewed Next Voice Rising Award from Women in Business, along with national media coverage including Good Weekend, The Morning Show, and the Sunday Telegraph. This early validation has reinforced both the relevance of the work and the demand for thoughtful legacy storytelling. 

What do you value about FBA?

I joined Family Business Association because it brings together families who care deeply about continuity, values, and long-term stewardship, which closely aligns with the work we do at Big Stories Little Films.  While my background is in directing and producing rather than running a family business, I value FBA for its practical resources, shared experience, and strong peer community. Just as importantly, I see FBA as a natural home for conversations about founder stories, family values, and the human layers of family enterprise that are often felt but under-documented.

What advice would you give to other family businesses?

My advice is to record your family story, it’s just as important as planning for your business future. The first-generation founder story, for example, is often the scaffold for the entire enterprise, shaping culture, values and how future generations understand what the business stands for. These stories capture the resilience, hard work and challenges that paved the way for later success. Without them, families risk losing not only historical detail, but the context and meaning behind their shared values as they move forward 

There are many wonderful ways to record family stories, including writing, audio and photo books, all of which have their place. Film, however, uniquely captures presence, and that undefinable ‘X Factor’ energy that a person has when you encounter them in person, as well as of course, documenting their words. Film preserves laughter, energy, body language, and personality, allowing future generations to truly know the people who came before them. Filming also provides a relaxed way to professionally document treasured photos and family moments, and I have come to see time and again that the experience of filming and collective storytelling is just as valuable as the film itself. 

As a way of supporting the FBA community, I am pleased to offer members a complimentary film planning session, along with access to free Family Story Mapping resources to help begin recording their family story, whether with us or independently.


Learn more about Big Stories Little Films

Support family business.